Republic of Italy Prime Minister meets with executives. and visit the Museum of the Industrial Design Association, bringing the Milan designer to organize an exhibition in Thailand Create cooperation to strengthen the potential of young designers, promote soft power and raise the level of OTOP products.
(19 May 2024) at 10:45 a.m. local time in Rome, Republic of Italy. which is 5 hours later than Thailand. Mr. Settha Thavisin, Prime Minister, met with Mr. Luciano Galimberti (Luciano Galimberti), President of Association of Design Industry, and visited the Association of Design Industry Museum (Association of Design Industry Museum). : ADI)
By the Industrial Design Association The objective is to promote and adapt elements that facilitate the design of Italian products and services. Both product design Packaging services Visual communication design interior design and environmental design It advances Italian design on a not-for-profit basis. In Italy, the association is the owner and manager of the Compasso
d’Oro Award, the oldest design award in Europe. And the ADI Design Museum was established to showcase works that have won the Compasso d’Oro Award since the award’s inception.
The Prime Minister emphasized that design is one of 11 industries to promote Thai soft power. The government wants information and knowledge to be exchanged between Thailand and Italy. in design Ready to study the possibility of collaborating with the association. Especially building the potential of the new generation of Thai designers. and cooperation with Thai organizations in the field of design
The issue raised for discussion today is that ADI has space to organize an exhibition which brings in designers from Japan. Therefore, we discussed opening the space for Thai designers as well.
In addition, it was proposed to bring the Milan designer to an exhibition in Thailand. Currently, there are such exhibitions in Shanghai, Tokyo and Hong Kong. The exhibition is being brought to Thailand. It will raise the level of exhibitions in th
e country. It is also an opportunity to upgrade local Thai products such as OTOP to world-class quality standards.
Source: Thai News Agency